Polaris
Coaching For Gay Men In Midlife
Most gay men in midlife don’t just want to “get in shape.” They want to rock a hot body and feel undeniable — confident in how they look, how they carry themselves, and how they show up in life.
That’s where I come in. I help you get strong, energised, visible, magnetic - and yes, sexy as hell again.
My Story
I’m a middle-aged gay man who spent years trapped in diets, self-doubt, and the fear of not being enough. I was the fat, funny drama kid, the high-achiever son, the lawyer who ticked all the boxes because I thought that’s what people wanted from me. Approval was the currency I lived on.
Then I flipped the script. I dropped 60kg, became a PT, and fell in love with training. I trained as a life and performance coach too, because I knew muscle alone wouldn’t cut it - I wanted strength inside and out.
Through fitness, coaching, and a lot of uncomfortable honesty, I built a body I’m proud of and a life that finally feels mine. I stopped chasing approval and started chasing alignment - and with it came energy, optimism, and self-trust.
My struggles gave me more than scars: they gave me empathy, courage, and a fire to connect with people on a deeper level. They also gave me the confidence to lean into who I really am - unapologetically loud, unashamedly visible, the guy who can own a stage in front of thousands.
I rewrote my story. I made myself undeniable. And now, my purpose is to help you do the same.
Steven Whyte
Founder and Coach
My Ethos
I don’t do hacks, detox, or “wellness” waffle. I coach gay men in midlife to become undeniable.
Here’s the deal:
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A body that feels dangerous in the best way - fit, strong, lean, unapologetically sexy.
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Energy that doesn’t just last…it outlasts everyone else.
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Standards so high you’ll never shrink yourself again.
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Confidence so sharp you’ll light up a room before you’ve even said a word.
This isn’t about pretending to be 25 again. It’s about claiming your prime - the swagger, the presence, the hot daddy energy that makes people sit up and take notice.
Midlife isn’t a crisis. It’s the comeback. And this time, you’re playing to win.
*****
My Services
This isn’t a cookie-cutter programme. I coach gay men in midlife to become undeniable - fit, strong, confident, and switched on. If you’re ready to reinvent yourself and feel proud of the man in the mirror, here’s how we do it.
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£299 per month
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Minimum 3-month commitment (because real change takes time)
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After that, cancel anytime — but most guys don’t want to.
How much is it?
Stay as long as you need. Every guy’s different — some get what they need fast, others want to go deeper.
All I ask is a 3-month commitment. Real change doesn’t happen overnight. After that, you’re free to cancel anytime (though most don’t want to).
How long is the programme?
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1 x 1:1 coaching call with me each month (online, ~60 mins)
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Weekly feedback on your check-ins - you tell me how your week’s been, I adjust your plan and keep you on track
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Direct daily access to me via app chat (with healthy boundaries, of course)
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Personalised training and nutrition guidance - no fad diets, just systems that actually work
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Access to The Vault - my library of training and coaching trainings
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The Polaris Collective — a community of guys like you, here for support, accountability, and a few laughs along the way
What do I get?
Mad amounts of energy. Clarity. Confidence. Freedom. Direction. And the swagger to go after what you actually want - in your body, your life, and your relationships. And this...
This isn’t about me taking your money and hoping for the best. We kick things off with a Chemistry Call - a chance for us to get to know each other, ask questions, and make sure we’re a good fit. If we both say yes, you make your first payment and we get to work. Simple.
How do I sign up?
